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Business & work · Ranking

10 Best Help Desk Software of 2026

By the DBotMaker research desk · Updated November 7, 2026 · Next review December 22, 2026 · 10 products compared

Ranked firstZendeskGrowing and large support teams that want AI agents, macros, voice and a large app marketplace from one vendor.8.8

Spec sheet

Vendor-documented specs. Click a column to sort.

ProductFree plan or trialSetupAI agent pricing
1Zendesk8.8$1914-day trialEmail, Web chat, Messaging, Social, Voice1,800+ apps, partners and integrationsBoth5 to 10 resolutions per agent a month included, then $1.50
2Freshdesk8.7$1914-day trialEmail, Customer portalConnector apps and MCP actions (paid add-ons)Both500 sessions included, then $49 per 100
3Help Scout8.6$25Free planEmail, Live chat, SMS, WhatsApp, Instagram, Messenger100+ appsBoth$0.75 per resolution
4Intercom8.6$19NoWeb chat, In-app chat, Email, Phone, SMS, WhatsAppNot publishedBoth$0.99 per Fin outcome
5Zoho Desk8.4Free planFree planEmail, Social, Web forms, Live chat, WhatsApp, TelephonyNot publishedSelf-serveUp to 30M free tokens a month, or bring your own key
6Gorgias8.3$10NoEmail, Chat, Social, Help center, Voice, SMS150+ app integrationsBoth$1.50 per automated interaction past plan limit
7Front8.1$2514-day trialEmail, Live chat, SMS, Social, WhatsApp, SlackNot publishedBothFrom $0.39 per conversation
8HubSpot Service Hub8.0Free planFree planEmail, Web chat, In-app chatNot publishedBothCustomer agent listed on Professional and Enterprise
9Jira Service Management7.9$21.50Free planCustomer portal, Email, Slack, Microsoft Teams, Embedded widgetNot publishedBoth1,000 assisted conversations a month on Premium, then $0.30
10Kustomer7.5Check priceNoChat, Email, Text, Voice, Slack, WhatsApp, Instagram, FacebookNot publishedSales-ledNot published

The short version

Zendesk is the most complete pick: AI agents ship with every plan, macros come with AI suggestions, and the marketplace lists 1,800+ apps and integrations. Freshdesk is the value choice because each plan bundles the first 500 Freddy AI Agent sessions. Intercom is strongest when chat and in-app messaging drive most of your volume, and Help Scout is the easiest start for small email-first teams. Gorgias fits Shopify stores, Zoho Desk fits teams already on Zoho apps, and Jira Service Management makes sense when support works closely with engineering in Jira.

Short answer

Zendesk is the best help desk software for support teams that want AI agents, macros and many channels in one ticketing system in 2026; Freshdesk suits small and midsize teams that want 500 AI agent sessions included from $19 per agent per month. Help Scout has a free plan for 5 users, and the cheapest paid entry is Gorgias at $10 per month for 50 tickets.

This list is for support leads and operations managers picking a ticketing system where AI agents answer routine questions and macros or saved replies speed up the rest. We compared documented features and published prices for 10 help desks, from seat-priced suites to ticket-priced ecommerce tools. Scores cover capabilities, ease of setup and value, weighted 40, 30 and 30. Each entry shows the seat or plan price next to the separate AI fee, because most vendors now bill the AI agent per resolution, session or conversation. Prices are in US dollars as shown on the vendor's own page on the day we checked; where the page showed another currency, the price is marked pending.

Figures worth knowing

The ranking at a glance

  1. 1ZendeskGrowing and large support teams that want AI agents, macros, voice and a large app marketplace from one vendor.8.8
  2. 2FreshdeskSmall and midsize teams that want an AI agent bundled into a low seat price.8.7
  3. 3Help ScoutSmall support teams that want a simple inbox, a free starting plan and AI billed only when it resolves.8.6
  4. 4IntercomSoftware and digital businesses where chat and in-app messages drive most support volume.8.6
  5. 5Zoho DeskCost-conscious teams and companies already using Zoho CRM or other Zoho apps.8.4
  6. 6GorgiasShopify, WooCommerce and BigCommerce stores that want support and AI in one bill.8.3
  7. 7FrontB2B, logistics and account teams that run support out of shared email and need collaboration on each ticket.8.1
  8. 8HubSpot Service HubCompanies that already run sales and marketing in HubSpot and want support on the same records.8.0
  9. 9Jira Service ManagementSupport teams that escalate often to engineering teams already working in Jira.7.9
  10. 10KustomerEnterprise and high-volume consumer brands that want one customer timeline across many channels and brands.7.5

How we make the call

Every entry gets a 0 to 10 rating on the three criteria below, and the order follows the weighted total. The ratings rest on the documented features and published prices on each maker's own pages, never hands-on testing.

  • 40%Capabilities
  • 30%Ease of setup
  • 30%Value

See the full method

  1. No. 1, top ranked

    Zendesk

    A ticketing and omnichannel support suite with AI agents included on every plan and billed per automated resolution.

    8.8of 10

    Best for Growing and large support teams that want AI agents, macros, voice and a large app marketplace from one vendor.

    Capabilities
    9.5
    Ease of setup
    8.2
    Value
    8.3

    Price

    Support Team from $19 per agent per month billed yearly; 5 automated resolutions per agent a month included, then $1.50 each committed

    Quoted from the Zendesk pricing page on November 7, 2026: $19 agent/month paid yearly

    Zendesk remains the broadest ticketing system on this list. Its pricing page states that AI agents are included in every Suite and Support plan, priced on automated resolutions: 5 per agent each month on Support Team and Suite Team and 10 on Suite Professional, with committed extras at $1.50. Macros are a core strength, and the AI layer builds on them: suggested first replies draw on your existing macros and help center articles, and the suggested macros add-on recommends the macro other agents applied to similar tickets. Suite Team at $55 per agent per month billed yearly adds AI agents for messaging, the AI Action Builder and omnichannel support, and the marketplace lists 1,800+ apps and integrations. The catch is cost creep. The $19 Support Team plan is an email ticketing system, Copilot costs another $50 per agent, and monthly billing lifts every tier. Larger teams get the most from it.

    What it does well

    • +AI agents come with the plan instead of a separate product
    • +Deep macro and trigger tooling for large queues
    • +14 day trial runs on Suite Professional features

    Where it falls short

    • −Entry Support Team plan covers email ticketing, while AI agents for messaging start on Suite Team at $55
    • −Copilot is a $50 per agent per month add-on
    • −Monthly billing raises Support Team to $25 per agent
    Plans
    Support Team $19, Suite Team $55, Suite Professional $115 per agent per month billed yearly
    Monthly billing
    $25, $69 and $149 per agent per month
    Included resolutions
    5 per agent a month on Support Team and Suite Team, 10 on Suite Professional
    Extra resolutions
    $1.50 each committed
    Free trial
    14 days

    Visit zendesk.com|Read the full Zendesk profile

  2. No. 2

    Freshdesk

    A ticketing help desk from Freshworks with the Freddy AI Agent and its first 500 sessions included on every plan.

    8.7of 10

    Best for Small and midsize teams that want an AI agent bundled into a low seat price.

    Capabilities
    8.8
    Ease of setup
    8.5
    Value
    8.8

    Price

    Growth from $19 per agent per month billed annually, with the first 500 Freddy AI Agent sessions included

    Quoted from the Freshdesk pricing page on November 7, 2026: $19 /agent/month, billed annually Launch AI-powered service over email

    Freshdesk offers the most generous AI bundle among the seat-priced help desks we compared. Every plan, starting with Growth at $19 per agent per month billed annually, includes the first 500 Freddy AI Agent sessions, and extra sessions are sold at $49 per 100. Growth covers ticketing with a shared inbox, a customer portal and knowledge base, out-of-the-box reports, threads and tasks, and roles and permissions. Pro at $55 adds a multilingual help desk, custom dashboards, intelligent routing, multiple SLA policies and external collaborators, with 5,000 collaborators included. Day passes let part-time helpers work tickets from $2 a pass on Growth. The trade-offs are in the add-ons: Freddy AI Copilot costs $29 per agent per month, and connector app tasks and MCP actions are billed separately. The 14 day trial opens on the Enterprise plan, so check which features you will lose when you pick a lower tier.

    What it does well

    • +AI agent sessions are bundled rather than billed from the first conversation
    • +5,000 collaborators included on Pro and Enterprise
    • +Day passes for occasional agents from $2

    Where it falls short

    • −Extra AI sessions cost $49 per 100
    • −Multilingual help desk and custom dashboards start on Pro at $55
    • −Connector app tasks and MCP actions are paid add-ons
    Plans
    Growth $19, Pro $55, Enterprise $89 per agent per month billed annually
    Included AI sessions
    First 500 on every plan
    Extra sessions
    $49 per 100
    Copilot
    $29 per agent per month on Pro and Enterprise
    Free trial
    14 days on the Enterprise plan

    Visit freshworks.com|Read the full Freshdesk profile

  3. No. 3

    Help Scout

    An email-first shared inbox and help desk with saved replies, workflows and a pay-per-resolution AI agent.

    8.6of 10

    Best for Small support teams that want a simple inbox, a free starting plan and AI billed only when it resolves.

    Capabilities
    7.9
    Ease of setup
    9.2
    Value
    8.8

    Price

    Free plan for 5 users; Standard from $25 per user per month; AI agent at $0.75 per resolution

    Quoted from the Help Scout pricing page on November 7, 2026: Standard $ 25 per user/mo

    Help Scout is the easiest help desk to start with on this list. The Free plan covers 5 users, 1 inbox and 1 Docs site, and Standard at $25 per user per month adds multiple inboxes, live chat and SMS, WhatsApp, Instagram and Messenger, multiple knowledge bases, basic workflows and unlimited tags and saved replies, which work as its macros. Plus at $45 brings advanced workflows, two advanced SLA policies, a secure customer portal, unlimited AI Drafts, round robin routing and Salesforce, Jira and HubSpot integrations. The AI agent, Envoy, is an add-on at $0.75 per resolution billed monthly, with a 3-month free trial. Help Scout says it connects to 100+ tools. It is lighter than Zendesk or Intercom: the Free plan limits saved replies to 10 and contacts to 100 a month, Standard tops out at 25 users, and advanced automation sits on higher tiers. For teams that live in email, that simplicity is the point.

    What it does well

    • +Free plan with 5 users, 1 inbox and 1 Docs site
    • +AI agent can be tried for 3 months at no cost
    • +Annual billing saves 16%

    Where it falls short

    • −Free plan allows 10 saved replies and 100 contacts a month
    • −Salesforce, Jira and HubSpot integrations start on Plus at $45
    • −Standard is capped at 25 users
    Free plan
    5 users, 1 inbox, 1 Docs site
    Paid plans
    Standard $25, Plus $45, Pro $75 per user per month
    AI price
    $0.75 per resolution, billed monthly
    AI trial
    3 months
    Extra inboxes
    $10 per month each

    Visit helpscout.com|Read the full Help Scout profile

  4. No. 4

    Intercom

    A customer service platform with a shared inbox, ticketing and the Fin AI Agent on every plan, billed per Fin outcome.

    8.6of 10

    Best for Software and digital businesses where chat and in-app messages drive most support volume.

    Capabilities
    9.3
    Ease of setup
    8.4
    Value
    7.8

    Price

    Essential from $19 per seat per month billed annually for new customers (list price $29), plus $0.99 per Fin outcome

    Quoted from the Intercom pricing page on November 7, 2026: From $0.99 per Fin outcome $29 $19 per seat/mo New customers save 35%

    Intercom builds its help desk around the Fin AI Agent. Every plan includes Fin, and the pricing page bills it at $0.99 per outcome, counted when a customer confirms the issue is resolved, does not ask for more help, or Fin completes a workflow. Seats start at $19 per month on Essential for new customers, against a $29 list price, and Essential covers the Messenger, a shared inbox and ticketing system, pre-built reports and a public help center. Advanced at $85 per seat adds multiple team inboxes, the Workflows automation builder, round robin assignment and 20 free Lite seats. Live chat, support email and in-app chat are free and unlimited on all plans, while SMS, WhatsApp and phone are billed as you use them. Copilot is free for 10 conversations per agent a month, then $29 per agent. Costs are harder to predict than a flat seat plan, so use Intercom's calculator with your expected Fin outcomes.

    What it does well

    • +Free, unlimited live chat, support email and in-app chat on all plans
    • +Advanced includes 20 free Lite seats and Expert includes 50
    • +Fin is billed only when it resolves or completes a workflow

    Where it falls short

    • −Workflows automation starts on Advanced at $85 per seat
    • −SMS, WhatsApp and phone are pay-as-you-go
    • −Copilot beyond the free allowance costs $29 per agent per month
    Plans
    Essential $29 ($19 for new customers), Advanced $85, Expert $132 per seat per month
    AI price
    $0.99 per Fin outcome
    Lite seats
    20 on Advanced, 50 on Expert
    Copilot add-on
    $29 per agent per month
    Startups
    93% off for eligible startups

    Visit intercom.com|Read the full Intercom profile

  5. No. 5

    Zoho Desk

    A ticketing help desk with AI agents on every paid edition, a free plan and close ties to the rest of Zoho's apps.

    8.4of 10

    Best for Cost-conscious teams and companies already using Zoho CRM or other Zoho apps.

    Capabilities
    8.4
    Ease of setup
    7.8
    Value
    8.9

    Price

    See vendor pricing (USD check pending)

    No US price was listed when we checked. See the Zoho Desk pricing page.

    Zoho Desk packs a lot into its lower editions. Even Express, the cheapest paid edition, lists AI agents: you can bring your own key or use Zoho's LLM, with access to pre-built agents and up to 30M free tokens a month. Express also covers email and social ticketing, web forms, workflows, direct assignment and multi-level escalations. Standard adds an answer bot that replies from your knowledge base, a community forum and instant messaging across WhatsApp, Instagram, Messenger, Telegram, WeChat and Line. Professional brings Zia AI, Blueprints for step-by-step processes, telephony, round-robin assignment and a help center in over 40 languages, while Enterprise adds SalesIQ live chat, guided conversations and skill-based routing. A Free edition with three user licenses lets small teams start without paying, and Zoho offers free migration. The pricing page showed us rupees rather than dollars, so the USD entry price is pending. Setup takes more configuration than Help Scout or Freshdesk.

    What it does well

    • +Free plan with three user licenses
    • +Generative AI can use your own OpenAI key
    • +Free data migration from other help desks

    Where it falls short

    • −USD prices did not display from our location, so the entry price is pending
    • −Telephony and Zia AI start on Professional
    • −Live chat through Zoho SalesIQ and skill-based routing need Enterprise
    Free plan
    3 user licenses
    Paid editions
    Express, Standard, Professional, Enterprise
    AI agents
    Pre-built agents and up to 30M free tokens a month
    Help center languages
    Over 40
    Customers
    100,000+ companies, per Zoho

    Visit zoho.com|Read the full Zoho Desk profile

  6. No. 6

    Gorgias

    An ecommerce help desk priced by tickets, not agents, with an AI Agent that can cancel orders and apply discounts.

    8.3of 10

    Best for Shopify, WooCommerce and BigCommerce stores that want support and AI in one bill.

    Capabilities
    8.2
    Ease of setup
    8.4
    Value
    8.2

    Price

    Help desk Starter from $10 per month billed monthly for 50 tickets; with AI Agent from $40 per month

    Quoted from the Gorgias pricing page on November 7, 2026: $10 /mo Billed monthly · cancel anytime Included 50 tickets / month Helpdesk $10/mo

    Gorgias is the specialist here: a help desk built for online stores and priced by tickets rather than seats. The help desk alone starts at $10 a month for 50 tickets on Starter and runs to $900 a month for 5,000 tickets on Advanced, with $0.40 or $0.36 per ticket past the limit. Adding the AI Agent lifts Starter to $40 a month with 30 automated interactions, and extra interactions cost $1.50 past your plan's allowance. The AI Agent is pre-trained on 18+ verticals, follows your brand voice and guardrails, and can take actions such as canceling an order or applying a discount. Email, chat, social and a help center are built in, voice and SMS are add-ons, and the comparison lists Shopify, WooCommerce, BigCommerce and 150+ app integrations. Because there are no seat fees, a whole team can answer tickets. The model gets expensive at high ticket counts, and it is not meant for SaaS or IT support.

    What it does well

    • +No per-seat fees, so the whole team can work tickets
    • +Starter help desk costs $10 a month
    • +Annual billing lowers Basic with AI Agent from $90 to $77 a month

    Where it falls short

    • −Starter includes only 50 tickets a month, then $0.40 per ticket
    • −Starter is monthly billing only
    • −Built for ecommerce, so it is a poor fit for SaaS or IT support
    Pricing basis
    Tickets and automated interactions per month, not seats
    Help desk only
    Starter $10, Basic $60, Pro $360, Advanced $900 per month billed monthly
    With AI Agent
    Starter $40 per month with 50 tickets and 30 automated interactions
    Overage
    $0.40 per ticket on Starter and Basic
    Integrations
    150+ apps

    Visit gorgias.com|Read the full Gorgias profile

  7. No. 7

    Front

    A shared inbox and ticketing platform for email-heavy teams, with macros, rules and the Autopilot AI agent as an add-on.

    8.1of 10

    Best for B2B, logistics and account teams that run support out of shared email and need collaboration on each ticket.

    Capabilities
    8.3
    Ease of setup
    8.3
    Value
    7.6

    Price

    Starter from $25 per seat per month billed annually, up to 10 seats; Autopilot AI agent from $0.39 per conversation

    Quoted from the Front pricing page on November 7, 2026: Starter $25 /seat/mo, up to 10 seats

    Front looks like email and works like a help desk, which suits teams whose customers write long threads to a shared address. Starter at $25 per seat per month billed annually gives up to 10 seats a shared inbox and ticketing on one channel type. Professional at $65 adds omnichannel support across email, SMS, social and WhatsApp, macros with up to 20 automation rules, advanced analytics and SSO. Enterprise at $105 adds AI-powered routing and tagging, unlimited rules and macros, a multi-language knowledge base and includes AI Copilot, QA and CSAT. The AI agent, Autopilot, is an add-on on every plan starting at $0.39 per conversation, and Front also publishes an MCP server for other AI tools. The free trial runs 14 days on Professional features. Macros sitting above the entry plan is the main weakness for this list's angle, and the Starter seat cap means growing teams move up quickly.

    What it does well

    • +Works the way email-heavy teams already do
    • +Enterprise includes AI Copilot, QA and CSAT
    • +14 day free trial on Professional features

    Where it falls short

    • −Starter covers a single channel type and caps at 10 seats
    • −Macros need Professional at $65 per seat
    • −Autopilot is an add-on on every plan
    Plans
    Starter $25, Professional $65, Enterprise $105 per seat per month billed annually
    Seat caps
    10 on Starter, 50 on Professional
    AI agent
    Autopilot from $0.39 per conversation
    Copilot add-on
    $20 per seat per month
    Customers
    9,300+ companies, per Front

    Visit front.com|Read the full Front profile

  8. No. 8

    HubSpot Service Hub

    A help desk built into HubSpot's CRM, with a customer agent on Professional and Enterprise plans.

    8.0of 10

    Best for Companies that already run sales and marketing in HubSpot and want support on the same records.

    Capabilities
    8.6
    Ease of setup
    7.9
    Value
    7.2

    Price

    See vendor pricing (USD check pending)

    No US price was listed when we checked. See the HubSpot Service Hub pricing page.

    HubSpot Service Hub makes the most sense when the rest of the company already lives in HubSpot. Tickets, chats and customer records sit on the same CRM as sales and marketing, so agents see deals and emails next to each case. The free plan covers up to 2 users and includes Breeze Assistant for AI help, and Starter adds email and in-app chat support for up to 10 users. The pieces that match this list's angle sit higher: the Help Desk workspace and the customer agent, which answers customer questions across channels, are listed on Professional and Enterprise. That makes the step from Starter to Professional the key budget decision. The pricing page showed us euros, so USD prices are pending here. HubSpot does not publish a macro library in the same way Zendesk or Front do, so check its snippets and templates against your current canned replies before switching.

    What it does well

    • +Free plan for up to 2 users
    • +Support, sales and marketing share one customer record
    • +Starter supports up to 10 users

    Where it falls short

    • −USD prices did not display from our location, so the entry price is pending
    • −The Help Desk workspace and customer agent need Professional
    • −Big jump in seat price from Starter to Professional
    Free plan
    Up to 2 users
    Starter user limit
    Up to 10 users
    Customer agent
    Listed on Professional and Enterprise
    Plans
    Free, Starter, Professional, Enterprise

    Visit hubspot.com|Read the full HubSpot Service Hub profile

  9. No. 9

    Jira Service Management

    Atlassian's service desk for IT and customer requests, with Rovo AI agents on Standard and a virtual service agent on Premium.

    7.9of 10

    Best for Support teams that escalate often to engineering teams already working in Jira.

    Capabilities
    7.8
    Ease of setup
    7.4
    Value
    8.4

    Price

    Free for 3 agents; Standard from $21.50 per agent per month

    Quoted from the Jira Service Management pricing page on November 7, 2026: $21.50 per agent / month Try it free

    Jira Service Management is a service desk first and a customer help desk second, but it earns a place for teams whose tickets often become engineering work. Customers and employees can submit requests through email, Microsoft Teams, Slack, an embedded widget or a customer portal, and requests link to Jira work items without copying details between tools. The Free plan covers 3 agents. Standard at $21.50 per agent per month adds Rovo Agents, search and chat for AI-assisted support. The virtual service agent, Atlassian's conversational AI for answering requests, is included on Premium and Enterprise with 1,000 assisted conversations a month, then $0.30 per assisted conversation with volume discounts. Templates come pre-configured with request types, workflows and automation. The trade-offs are channels and polish: there is no native social or ecommerce inbox, Premium costs $55.28 per agent, and admins need Jira experience to configure workflows well.

    What it does well

    • +Free forever for 3 agents
    • +Tickets link directly to Jira work items for engineering
    • +Customers who submit requests do not need licenses

    Where it falls short

    • −Built for service management, so ecommerce and social channels are thin
    • −The virtual service agent needs Premium at $55.28 per agent
    • −Setup assumes familiarity with Jira workflows
    Free plan
    3 agents
    Plans
    Standard $21.50, Premium $55.28 per agent per month
    Virtual service agent
    1,000 assisted conversations a month included on Premium and Enterprise
    Extra conversations
    $0.30 per assisted conversation, with volume discounts
    Scale
    Up to 100,000 agents and unlimited customers

    Visit atlassian.com|Read the full Jira Service Management profile

  10. No. 10

    Kustomer

    A CRM-based customer service platform for large teams, with AI assistants for routing, automations and knowledge.

    7.5of 10

    Best for Enterprise and high-volume consumer brands that want one customer timeline across many channels and brands.

    Capabilities
    8.8
    Ease of setup
    6.8
    Value
    6.6

    Price

    See vendor pricing (USD check pending)

    No US price was listed when we checked. See the Kustomer pricing page.

    Kustomer is the enterprise option on this list. It treats support as a customer timeline rather than a ticket queue, and its pricing page lists omnichannel messaging across chat, email, text, voice, Slack and online forms, plus up to 50 Facebook pages, 50 Instagram accounts, 5 WhatsApp Business accounts and TikTok Shop. AI shows up as a set of assistants: knowledge base, search, workflows, automations and observability, alongside smart routing, multi-agent mode and an MCP server. It supports up to 300 brands and all languages, with an API rate limit of 2,000 requests per minute, and lists SOC 2, ISO 27001, ISO 27701, ISO/IEC 42001 and GDPR, with HIPAA as an add-on. Kustomer does not publish prices; it asks you to complete a short assessment and then quotes. The page also notes that some configuration may require a statement of work and an implementation fee. For small teams, the setup effort and opaque pricing outweigh the depth.

    What it does well

    • +Built for many brands and high volumes
    • +Facebook, Instagram, WhatsApp and TikTok Shop channels
    • +SOC 2, ISO 27001 and GDPR, with a HIPAA add-on

    Where it falls short

    • −No published prices, quotes come after an assessment
    • −Some configuration may need a statement of work and implementation fee
    • −Voice and WhatsApp are pay as you go on top of the plan
    Pricing
    Custom, after a two-minute assessment
    Brands
    Up to 300
    Languages
    All, per Kustomer
    API rate limit
    2,000 RPM
    Voice and WhatsApp
    Pay as you go

    Visit kustomer.com|Read the full Kustomer profile

Before you pick a product or a plan

Add the AI fee to the seat price

A $19 seat is rarely the full bill. Zendesk includes 5 to 10 automated resolutions per agent each month and charges $1.50 per committed resolution after that, Intercom bills $0.99 per Fin outcome, Help Scout $0.75 per resolution and Front's Autopilot starts at $0.39 per conversation. Estimate how many tickets the AI could close in a month and price that volume before comparing plans.

Check which plan unlocks macros and automation

Canned replies and rules often sit one tier above the entry plan. Front lists macros from Professional, Help Scout includes unlimited saved replies from Standard, and Zendesk's suggested macros are an add-on. Write down the three automations your team uses most and confirm the plan that includes them.

Pick the pricing model that matches your volume

Seat pricing suits teams with steady headcount and growing ticket counts. Ticket pricing, as Gorgias uses, suits small ecommerce teams with seasonal peaks, since the help desk is never priced per agent. Teams with many occasional helpers should look at light or collaborator seats, which Help Scout, Intercom and Freshdesk all offer.

Plan the switch before you sign

Moving help desks means moving tickets, macros, help center articles and integrations. Zoho Desk advertises free migration from other help desks, and most vendors here offer a trial of 14 days or more. Run a trial on a real queue, including the AI agent, before you commit to an annual contract.

Questions readers ask

What is the best help desk software in 2026?
Zendesk ranks first on our list for AI agents included on every plan, mature macros with AI suggestions and 1,800+ apps and integrations, from $19 per agent per month billed yearly. Freshdesk is second for its bundle of 500 Freddy AI Agent sessions from $19 per agent per month billed annually.
Which help desk has a free plan?
Help Scout's Free plan covers 5 users, 1 inbox and 1 Docs site, Jira Service Management is free for 3 agents, Zoho Desk's free edition includes three user licenses, and HubSpot's free plan covers up to 2 users.
How much does a help desk AI agent cost?
Most vendors bill per result. Front's Autopilot starts at $0.39 per conversation, Help Scout charges $0.75 per resolution, Intercom $0.99 per Fin outcome and Zendesk $1.50 per committed automated resolution beyond its monthly allowance. Freshdesk includes the first 500 AI Agent sessions and then charges $49 per 100.
Which help desk is best for Shopify stores?
Gorgias is built for ecommerce. It prices the help desk by tickets rather than agents, from $10 a month for 50 tickets, and its AI Agent can cancel orders and apply discounts. It integrates with Shopify, WooCommerce, BigCommerce and Magento.
Do help desks include macros on the cheapest plan?
Not always. Help Scout includes unlimited saved replies from Standard, while Front lists macros from Professional at $65 per seat and Zendesk sells suggested macros as an add-on. Check the plan comparison for the exact tier before you buy.
How did we rank these help desks?
We compared documented features and published prices on each vendor's own pages and scored capabilities, ease of setup and value, weighted 40, 30 and 30. Prices are shown in US dollars only where the vendor page showed USD when we checked.

Spotted an error or a price change? Write to editorial@dbotmaker.io

Nobody paid to appear here and none of the links earn us money. Details are in our editorial policy. Makers change prices, plans and terms often, so check the price on their site before you buy or upgrade.

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