Pipedrive review

Pipedrive is built for teams whose day revolves around moving deals from one stage to the next. The Lite plan covers lead, calendar and pipeline management, spreadsheet or CRM import, AI-powered report creation and access to more than 500 integrations, including Zapier, Zoom and Lemlist. Pipedrive Nova, its meeting intelligence tool, prepares a brief before each meeting, transcribes calls and proposes CRM updates for you to approve. Growth adds full Gmail or Outlook sync with bulk email and open and click tracking, and Premium adds LeadBooster for capturing leads and routing them to reps automatically. There is no permanent free plan, but every plan has a 14-day trial with no credit card, and paying annually saves up to 42%. Our location showed prices only in euros, so the USD price is marked pending. The main caveat for a first CRM is that email sync, which most small teams want, starts one tier above Lite.

Who it is for

small sales teams that live in their pipeline

Price

See vendor pricing (USD check pending).

US price check pending. See the vendor pricing page.

Key features

• Lead, calendar and pipeline management on the Lite plan
• Pipedrive Nova meeting intelligence with briefs, call transcripts and suggested CRM updates
• Full Gmail, Outlook or company email sync with open and click tracking on Growth
• LeadBooster for inbound and outbound lead capture on Premium
• Integrations with 500+ apps, including Zapier, Zoom and Lemlist

Strengths and weaknesses

• Strength: 14-day free trial with no credit card
• Strength: 500+ integrations
• Strength: AI-powered report creation from prompts
• Weakness: No permanent free plan
• Weakness: Email sync and bulk email start on Growth, not Lite
• Weakness: USD prices could not be confirmed from our location

Key facts

• Plans: Lite, Growth, Premium, Ultimate
• Free trial: 14 days, no credit card required
• Integrations: 500+ apps
• Annual discount: Up to 42%

Where it ranks

Pipedrive is No. 3 in our Best CRM for Small Business verdict.