Instantly review

Instantly is built around one idea that suits cold email well: you should not pay per mailbox. Even the $47 Growth plan includes unlimited email accounts and unlimited warmup, with 1,000 uploaded contacts and 5,000 emails a month, so a team can spread sending across many domains from day one. Hypergrowth at $107 a month raises the limits to 25,000 contacts and 125,000 emails and adds a built-in CRM tied to the Unibox inbox. Light Speed at $358 adds the SISR system, which assigns dedicated servers and IP blocks and swaps flagged IPs, aimed at senders with 500,000 emails a month. Lead data is a separate credit subscription with a 450M+ contact database, 13 filters and waterfall enrichment from 5+ providers, plus AI agents for research and writing. Annual billing lowers Growth to $37.60 a month. The trade-off is that low contact caps on Growth push active teams to upgrade quickly.

Who it is for

Outbound teams and founders who want to send at volume across many mailboxes without paying per inbox.

Price

Outreach Growth $47 per month billed monthly, or $37.60 a month on annual billing; lead credits sold separately.

Growth $47 /monthly Get Started Unlimited Email Accounts Unlimited Email Warmup
Quoted from the vendor pricing page on November 9, 2026.

Key features

• Unlimited email accounts and unlimited warmup on every Outreach plan
• SISR system that assigns private servers and IP blocks and swaps flagged IPs on Light Speed
• Unibox for replies, with an AI Reply Agent on the Scale bundle
• 450M+ B2B lead database with waterfall work email enrichment from 5+ providers
• A/Z testing, advanced scheduling, global block list and bounce detection

Strengths and weaknesses

• Strength: Cheapest plan already includes unlimited mailboxes and warmup
• Strength: Clear upgrade path from 5,000 to 500,000 emails a month
• Strength: Lead data and outreach can be bought separately or as a bundle
• Weakness: Growth plan caps uploaded contacts at 1,000
• Weakness: Lead credits are a separate subscription from outreach
• Weakness: Built-in CRM starts on the Hypergrowth plan

Key facts

• Outreach plans: Growth $47, Hypergrowth $107, Light Speed $358 a month
• Annual Growth price: $37.60 a month
• Lead database: 450M+ B2B leads

Where it ranks

Instantly is No. 1 in our Best Cold Email Software verdict.