DealerAI review

DealerAI is the rare dealership AI vendor that puts its prices on the page, though only in Canadian dollars. The standalone Chatbot plan costs $599 CAD per rooftop per month with 5,000 credits and covers website conversations, inventory answers, automatic appointment scheduling, AI SMS, Facebook and Instagram messaging, a knowledge base and ADF lead delivery to your CRM. Reach Lite at $1,199 CAD adds SMS and email follow-up on inbound leads, reminders and re-engagement. Reach and Reach Pro add outbound campaigns, workflow automation, custom AI agents, CRM opportunity discovery and integrations with Xtime, Tekion, TMS and eLeads. Voice is an add-on from $499 CAD with 400 minutes for overflow and after-hours calls. Integrations include Zapier through MCP, n8n and a Chrome extension. The credit model means a busy store should watch overage at $0.018 per credit on the base plan, and groups get custom quotes.

Who it is for

Single stores and small groups that want a dealer-built website chatbot with a published per-rooftop price.

Price

See vendor pricing (USD check pending).

US price check pending. See the vendor pricing page.

Key features

• Website chatbot that answers inventory questions and books appointments
• AI SMS plus Facebook and Instagram messaging on every plan
• ADF lead delivery to your CRM
• Reach plans add SMS and email follow-up, reminders and outbound campaigns
• Voice add-on for overflow and after-hours calls

Strengths and weaknesses

• Strength: One of the few dealer vendors that publishes plan prices
• Strength: Chatbot can be bought on its own
• Strength: Promotions and service offerings tagged by AI
• Weakness: Prices are shown in Canadian dollars only
• Weakness: Usage is metered in credits
• Weakness: Xtime, Tekion and API access need the Reach plan or higher

Key facts

• Chatbot plan: $599 CAD per rooftop per month, 5,000 credits
• Voice add-on: From $499 CAD per rooftop per month
• Plans: Chatbot, Reach Lite, Reach, Reach Pro

Where it ranks

DealerAI is No. 2 in our Best Chatbots for Automotive Dealers verdict.